The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders -- users or communities. This kind of innovating can be effective at improving products but not at capturing bigger opportunities in the marketplace. In this book Roberto Verganti offers a new approach -- one that does not set out to solve existing problems but to find breakthrough meaningful experiences. There is no brainstorming -- which produces too many ideas, unfiltered -- but a vision, subject to criticism. It does not come from outsiders but from one person's unique interpretation.
Paparan terbaik menggunakan Google Chrome dan Firefox 11 ke atas dengan resolusi minimum 1366 x 768 Paparan Mobile pengguna Android disarankan menggunakan Flashfox Paparan Mobile pengguna IOS disarankan menggunakan Puffin
Jumlah Pelawat : 1023947
Tarikh Kemaskini : 17-10-2018