Heart, Smarts, Guts, And Luck : What It Takes To Be An Entrepreneur And Build A Great Business

Heart, Smarts, Guts, And Luck : What It Takes To Be An Entrepreneur And Build A Great Business


Title :	Heart, Smarts, Guts, And Luck : What It Takes To Be An Entrepreneur And Build A Great Business
Main Author :	Tjan, Anthony K.
Date of Publication :	2012
Overview :	In this book, three prominent business leaders and entrepreneurs—now venture capitalists and CEO advisers—share the qualities that surface again and again in those who successfully achieve their goals. The common traits? Heart, smarts, guts, and luck. After interviewing and researching hundreds of business-builders across the globe, the authors found that every one of them—from young founder to seasoned CEO—holds a combination of these four attributes. Indeed each of us tends to be biased toward one of these traits in our decision-making, and figuring out which trait drives you will lead to greater self-awareness and likelihood of success in starting and growing a business. Heart, Smarts, Guts, and Luck includes the first Entrepreneurial Aptitude Test (E.A.T), a simple tool to help determine your specific profile. Though no single archetype for entrepreneurial success exists, this book will help to understand which traits to “dial up” or “dial down” to realize your full potential, and when these traits are most and least helpful (or even detrimental) during critical points of a company lifecycle. Not only will you know how to build a better business faster, you’ll also take your natural leadership style to the next level.
Call Number :	658.11 TJA
Location :	Level 3, Anjung Bestari Building, National Library of Malaysia